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Social Media

  • Public Health Social Media Tip Sheet

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    03 July 2015

    Social media has emerged as an important communications and engagement platform and a way for public health organizations to listen to and engage with their audience. This tip sheet provides information on items to consider for creating effective public...

  • The Social Media Mental Health Connection

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    Posted on April 8, 2019 by Michael Green Follow @MGreenonHealth It takes just one simple online search to uncover all sorts of dangers and warnings around social media use. From loss of productivity to impairing sleep, there is no lack of research or...

  • The Results are in for the Public Health Social Media Campaign

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    Posted on November 13, 2014 by Fraser Ratchford In the words of our President and CEO, Michael Green, “in today’s digital world, there are many ways to deliver a message”. When I worked in Public Health [a few years back], I was always an advocate for...

  • Finding a Smaller, More Targeted Audience May be The Key to Success in Social Media

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    Posted on August 20, 2014 by Jennifer Zelmer Having just started tweeting, I was excited to join Infoway’s recent Public Health Social Media Challenge Expert Q&A Session. Teams from our Public Health Social Media Challenge were given the opportunity to...

  • Put Your Audience First When Devising a Social Media Plan

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    Posted on July 8, 2014 by Fraser Ratchford I recently had the pleasure of hosting our second Expert Forum. For one hour, teams participating in our ImagineNation Public Health Social Media Challenge presented their social media initiatives to receive...

  • Public Health Social Media Challenge Expert Forum Shares Social Media Tips

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    Posted on May 15, 2014 by Fraser Ratchford The ImagineNation Public Health Social Media Challenge seeks to inspire public health organizations in Canada to use social media initiatives in creative and innovative ways to improve public health. We’ve had...

  • Harnessing the Power of Social Media

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    Posted on April 4, 2014 by Fraser Ratchford Canada is a very connected nation. In fact, Canadians are the heaviest Internet users in the world, spending an average of 45.6 hours per month online, according to a report from the Canadian Internet...

  • Infoway Challenges Public Health Organizations to Go Viral

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    Posted on February 26, 2014 by Fraser Ratchford This year Canada Health Infoway is challenging public health organizations to go viral. Our ImagineNation Public Health Social Media Challenge is designed to inspire public health organizations in Canada...

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